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Tag: ad tech

audience data
Adtech

PubMatic ‘Connects’ ad buyers & publishers, offers secure audience data

Adtech world is always striving for new strategies and tools to target audience data. Well, PubMatic, a private technology firm providing the future ...
By Vaishali ShastriAugust 2, 20220
Conversational Marketing: Convert faster by talking to your customers
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Conversational Marketing: Convert faster by talking to your customers

Conversational marketing provides a means to communicate with your customers effectively. This marketing concept is based on AI technology to connect to the customers ...
By userNovember 15, 20210
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6 ways for building and maintaining brand trust in the face of pandemic

The COVID-19 pandemic is becoming a stark reality for brands, and we’re all suffering its effects. The fundamental elements that support brand trust ...
By userSeptember 15, 20210

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