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How LinkedIn is evolving into a Social Selling Platform

Initially introduced as a professional networking site, LinkedIn has now evolved into an effective channel for social selling. It is one of the ...

By userJanuary 18, 20220

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Social Commerce to become $Trillion market by 2025

During the pandemic, the E-commerce business grew exponentially as people relied heavily on online shopping. This period also saw a resurgence in shopping ...

By userJanuary 18, 20220

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Customer Engagement: Strategy to build loyal customers

People relate to brands in emotional terms. They develop trust and partnership with brands. So, brands depict themselves as meaningful & valuable to ...

By userJanuary 17, 20220

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Ads v/s Subscription models to co-exist?

In the evolving digital and tech space, streaming platforms juggle between ads v/s subscription models. The ad-based model usually offers free content to ...

By userJanuary 17, 20220

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Weekly wrap up: Quixplained

This week we covered marketing techniques that increase customer engagement. We also talked about coupons, music and responsive website design and the role ...

By userJanuary 15, 20220

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Weekly wrap up: Latest

This week we covered AI based marketing techniques. We also talked about changes in Meta ad campaigns, Airtelâ€™s partnership with PubMatic and Yoast ...

By userJanuary 15, 20220

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Why are Responsive Websites Important?

Googleâ€™s been pushing responsive website design for sometime now for a simple reason that it serves the users well across devices. As per ...

By userJanuary 14, 20220

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Yoast SEO App soon on Shopify

Yoast SEO will come on Shopify this month. This will make the app more accessible. The appâ€™s SEO will also become easier. Yoast ...

By userJanuary 14, 20220

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Meta ad Campaigns to become objective oriented!

Meta ad will be re-aligned as per the primary objectives. Meta has announced, the ads Manager feature would be redesigned, where users select ...

By userJanuary 13, 20220

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How to incorporate music in advertising and drive sales?

Music in advertising is not a new thing. Advertising across platforms is accompanied by music. But what has made this combination successful? Advertisements ...

By userJanuary 12, 20220

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