Facebook-Ray Ban AR smart glasses: A step towards digital connection


Facebook is gearing up to make its first push into wearables, with the first generation of its smart glasses, developed in partnership with Ray-Ban, set to be released on September 9. All things considered, they won’t be fully functional AR glasses.

At present, one can check out for additional information on the teaser page on Ray-Ban’s website. Nothing is discernible in the expressions of details of the yet-to-be-delivered Facebook and Ray-Ban eyewear. This is corroborated by a few examples of the gleaming new smart glasses, as provided by Andrew Bosworth, Facebook’s head of AR/VR.

Recently, Facebook-head Mark Zuckerberg, on the 2021 Q2 Facebook earnings call, had shown the partnership with the brand, “Looking ahead here, the next product release will be the launch of our first smart glasses from Ray-Ban in partnership with Essilor Luxottica. The glasses have their iconic form factor, and they let you do some pretty neat things. I’m excited to get these into people’s hands and to continue to make progress on the journey towards full augmented reality glasses in the future.”

At that time, he didn’t reveal the specifications of the smart glasses.

Function of Facebook-Ray-Ban AR Glasses

According to a report from 2019, Facebook had teamed up with Luxottica, the parent company of Ray-Ban and Oakley, to create AR smart glasses that aim to refresh your cellphones in the long run.

The AR glasses, codenamed ‘Orion,’ can be used to take calls, display files on a small screen, and share a live feed from the wearer’s viewpoint with friends and followers, according to the report.

Facebook’s massive AR and VR efforts

Zuckerberg is placing a large bet on the use of AR and VR in social media, with “the much larger goal: to help build the metaverse”. It’s a set of computerised environmental features that allows you to interact with others in virtual environments.

Facebook’s Horizon Workrooms are the most recent development for this metaverse. It was released as a virtual-reality remote work app last month, allowing users of the company’s Oculus Quest 2 headsets to protect gatherings as an avatar of themselves.

Snapchat’s spectacles are up for grabs in competition

Facebook’s smart glasses will be fully AR-capable, featuring a heads-up display that lets you overlay virtual elements on top of your current vision. In any case, it’s eerily similar to Snapchat’s spectacles, which debuted five years ago.

In any event, Facebook may be hoping to leverage its size to increase the adoption of its smart glasses, with the direct link to Facebook and Instagram – as opposed to Snapchat – offering the appeal of having the option to urge people to hunt for the perfect gadget.

There will be conspiracies regarding Facebook tracking a person’s movement through these glasses, recording videos without permission or showing ads – none of these will be valid. But there is a possibility that Facebook has to stay prepared for queries at the launch regarding privacy issues. Although these glasses are partially AR, they are a significant step towards digital innovation.


Twitter introduces paid feature ‘Super Follows’ allowing you to monetize content

Previous article

All you gotta do is Chill in Bingo campaign’s contest

Next article

You may also like


Leave a reply

Your email address will not be published.